Beauty standards in Empherias

Beauty standards are a large part of the culture in Empherias. The country is home to large cosmetic, healthcare, and pharmaceutical industries. Beauty plays a significant role in politics, and may be a root reason for public sentiment against non-human species.

Standards vary across regions, generations, and trends, but generally they prioritise maintaining a young appearance with clear and pale skin, thick and long hair. Artificial hair colours are prominent, with the most popular being pink, red, and purple, although all colours exist and no colour specifically is frowned upon.

Prioritisation of beauty has been present in the culture for at least half a millennia, beginning in the fairy-tale period, but the 2395 revolution spread the ideals further, more severe, and more long-lasting. Media in Empherias has maintained the standards. The beauty standard in humans has led to mimicism in other species. For example, many human men shave their facial hairs completely, so some dwarves in human communities shave their beards, and cases where skaven shave their entire bodies except the top of their heads to fit in.